The goal
Bring Radio Estación Cuba’s listening experience, schedule and participation channels together in an organized website for desktop and mobile.
The solution developed
- Access to the official Live365 player, with controls to load, minimize and disconnect it.
- An automatic image carousel with navigation and pause controls.
- A five-show schedule that identifies the current program using Atlanta time.
- Spanish and English interface text and links to the station’s social profiles.
- News linked to its sources and a saved selection when an update is unavailable.
- An “Our voices” section featuring Jainier Izquierdo.
- Messages and song requests prepared for the visitor to review and send through WhatsApp.
- Advertising spaces, privacy information and terms of use.
How it was built
The developed version uses React, JavaScript, HTML and CSS. It includes WebP assets, search and social metadata, structured data, a sitemap and a robots file. A Cloudflare function handles news requests.
Technical SEO and website audits
The project included technical SEO work and website audits from the start of development. Reviews using Bear Tech’s website auditing tool formed part of the site improvement process.
- A page title and description aligned with the station’s content.
- A canonical URL, sitemap and robots.txt to organize crawling information.
- Structured data for the organization, website and radio service.
- Metadata for sharing links on social platforms.
- WebP assets and alternative text for interface images.
The audit history forms part of the project documentation. It can show the site’s technical evolution alongside screenshots of the current design.
Technical fixes and audit scores are documented separately from search results. This case makes no claims about rankings, traffic or audience growth without verified measurements.
Tracking website audits
The Bear Tech auditor dashboard screenshot shows an initial overall record of 69/100 and a current score of 91/100: a difference of 22 points on this tool’s scale.
The panel reports SEO 96/100 and performance 94/100. It also identifies remaining work: security is scored at 64/100, and the summary lists 12 findings, including 2 classified as critical/high.
View the scores and displayed history
| Area | Score |
|---|---|
| Overall | 91/100 |
| SEO | 96/100 |
| Performance | 94/100 |
| Security | 64/100 |
| Accessibility | 100/100 |
| Conversion | 100/100 |
| Local SEO | 92/100 |
| Crawling | 94/100 |
| Perf. Intelligence | 89/100 |
| Structure | 84/100 |
| Front-end | 84/100 |
Visible historical records
- 03-oct: 69/100
- 10-oct: 88/100
- 11-oct · 3: 88/100
- 11-oct · 4: 90/100
- 11-oct · 5: 92/100
- 11-oct · 6: 91/100
Labels are transcribed as displayed in the chart. The historical score of 92 precedes the latest record of 91; this does not show continuous improvement at every review.
Source: dashboard screenshot for https://www.radioestacioncuba.com/ supplied by Ricardo Salazar on October 11, 2026. The auditor version, measurement conditions and finding details are not visible in this screenshot.
The chart combines history and projections. Its estimated target of 92/100 and future points at 7, 30 and 60 days are excluded from achieved results.
These figures document tracking with Bear Tech’s tool. The “Conversion” and “Accessibility” categories do not establish a sales or inquiry conversion rate or full WCAG conformance. Original reports will allow the comparison conditions and specific fixes to be checked.
What it offers visitors
Listening, schedules, news and contact each have a clear place. Visitors can check the schedule and prepare a message to the station within a single experience.
This case describes implemented features and scores displayed by the Bear Tech auditor. It does not claim audience, sales or search ranking improvements that have not been measured.